In 2018 CB Insights published the top 20 reasons why startups fail. They said there is rarely just one reason for startup failure, but they found the 20 most common reasons that startups don't make it. At ProjectionSmart we reviewed that list to determine how many of these reasons are addressed when the entrepreneur uses the Startup financial model and the Proof Plan. What we found was that the top nine most common reasons why startups fail are all addressed in the the Startup financial model and the ... [continue reading]

Some of you are wondering: What exactly is a business projection? A business projection is simply a financial plan for your business, usually for the next 12-24 months. For a startup, a business projection will tell you if your business concept makes financial sense. It will tell you whether you can expect to make profit with your concept and how much cash you will need to make it a reality. For an existing business, a business projection will tell you where you’re going to be in the nex... [continue reading]


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Five stars

"ProjectionSmart is very easy to use for the small business owner who wants to assess his finances and know where his cash is going. It is extremely helpful to me in making more informed business decisions. It gives me peace of mind."
~ Justin, CEO of professional services firm

Five stars

"ProjectionSmart makes it easy to create your business plan and find out if you have any shortcomings or need to reevaluate your plan."
~ Parker, startup entrepreneur

Five stars

"I signed up to gain some insights on expanding my current small business. With the resources they provided, the Proof Plan and ProjectionSmart, it has been considerably easier for me to write a business plan since I'm simply answering 21 questions. Thank you, Roger and Bob!"
~ Kristen, Small Business Owner